About

how white is white?

Understanding the complexities of WHITE  through basic sensory experiences

thursday, 28 march - thursday, 4 april 2019

54, Chowringhee, Calcutta

What is an EXPERIENCE?

There is no one way to reduce the notion of an experience to a single statement. It is a diverse collection of sensations, values and identities, recollecting the entity it was created to comprehend.

Interestingly, an experience is influenced by the cultural canvas of its location, whether it be a country, a gallery or your bedroom suite

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Our choice of entity? WHITE


At once one and many

White represents a neutral, clean canvas and an all encompassing entity

White light is light that is made up of all of the different coloUrs of light combined together

White progresses from warm to cold and back to warm again

White noise is a combination of all of the different frequencies of sound

At once one and many


The purpose of this exhibit is not only to have visual representations but to examine how can sensory experiences help realise subconscious associations of white through texture, visual, movement and light.

Now. More than ever.

 
 

Designed and hosted by The Space At 9/2

A concept design studio that focuses on curations, visual identity and photography. The essence is to envision objects and ideas through experiences - across print, digital, sensory and spatial media - where the viewer is able to connect and build meaningful associations.

We’re passionate about making something beautiful (and thinking independent of trends)

DISCOVERY PARTNER:

ART FERVOUR